We’re very proud and excited to officially launch our new global brand. We’ve worked hard behind the scenes to bring our new brand to life, uniting our business globally under the Blatchford name.
We design mobility solutions that respond to an individual’s needs, creating an opportunity for them to reach their full potential. Mobility means many different things to people, but whether it is getting out into the garden, playing with the children or playing a round of golf, we endeavour to make mobility possible.
Watch our new brand film to see what mobility means for Izzy, Jamie and Chris & Denise...
"I can keep up with my friends and have the confidence to do all the things I love like trampolining and going out with my friends." Izzy
"For many years I have not joined my wife for walks, but now we can walk hand in hand." John
"I can run and I am able to walk over much tougher terrain than I have managed in a long time. I can't tell you what that means, it's changed my life." Emily
"I am able to get on with what I love doing, which opens up so many opportunities for me." Jamie
Our new brand identity forms a strong foundation for our ambitious mission; to overcome mobility limitations and improve the life of every person we meet.
We use Vision Blue as our new corporate colour, representing the trustworthy and dependable nature of our business, while the vibrant accent colours - green, pink, blue and orange - inject life into our brand and nod to our award-winning, innovative approach.
The curved nature of our new font hints at mobility and movement, and the four dots represent our values - Performance, Innovation, Integrity and Collaboration - ensuring they are at the heart of everything we do.
Our evidence based approach and commitment to continuously challenging possibilities ensures our mobility solutions prioritise the wellbeing and long-term health of our patients. Through science, technology, and a clear focus on people, we make mobility possible.
We understand that good mobility and health go hand-in-hand, and we make it our goal to get the very best results.
Our holistic approach to design, based around the whole person and not just their mobility limitation, ensures we develop solutions that not only help people to get the most out of every day, but to do so in a way that cares for their long term health and wellbeing.
Founded in London in 1890, we have a long history of firsts and continue to be widely recognised for our commitment to innovation. We are proud to have created the very first microprocessor controlled ankle, the first commercially available hydraulic ankle and the world’s first fully integrated limb system.
Our pioneering technology has been the recipient of many prestigious awards including the Queens Award, the MacRobert Award, the German Design Award and the Medical Device Excellence Award and we continue to pursue innovation, challenging possibilities and perceptions to create solutions that change lives.
We develop products through an extensive collaboration between our research and development team, clinical experts and customers to find solutions that have a positive impact on people’s lives.
We collaborate with universities and independent researchers to prove the real medical benefits of our technology to customers and patients. In addition, we support independent research that informs scientific papers and provides input into the wider rehabilitation community.
Our work provides scientific evidence that gives healthcare providers the confidence to prescribe advanced prosthetic technology to patients.
As a trusted provider of mobility solutions around the world, we have a tremendous opportunity and responsibility to transform the lives of people and deliver long-term value to society. How a business contributes to tackling global and regional challenges is scrutinised more than ever and the importance of meeting these expectations is of strategic importance to us.
We actively work to document the impact of our business operations, identify progressive objectives and implement procedures to mitigate economic, social and environmental challenges.
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Visit our website to explore our product range, the technology behind it and to see how we make mobility possible for our users.